Spot someone littering? Record a video and earn ₹250 in Bengaluru’s new clean-street drive: Report
Bengaluru launched an innovative campaign where citizens can earn ₹250 cash reward for reporting litterbugs via video footage.
The Greater Bengaluru Authority (GBA), along with Bengaluru Solid Waste Management Limited (BSWML), is launching a new citizen-participation drive that pays residents ₹250 for reporting instances of public littering, a report by the NDTV stated. Anyone who captures a video of people dumping waste on the streets and shares it with officials will be eligible for the cash reward.
A dedicated WhatsApp number and social media handles will soon be released for residents to submit videos, and a mobile app designed specifically for reporting littering is in development and expected to go live within a week, the report said.
This campaign builds on the city’s recent efforts to combat waste mismanagement. Just last week, GBA rolled out the “Garbage Dumping Festival,” warning residents that trash discarded on roads could be returned to their doorsteps as a symbolic “gift.” The move was intended to shame repeat offenders and discourage open dumping.
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